Australian Company Cupid Media Acquired by Dating Group Taking User Base to 130Million

Cupid Media has announced it has been acquired by Dating Group, making it a significant player in the dating world.

Cupid Media’s portfolio of 33 niche dating sites supports over 1.3 billion messages a year. With 40 languages and members from almost every country in the world, Cupid Media’s membership base is vast. This acquisition will raise the user base of the Dating Group to over 130 million users.

The demand for human connection has never been so great. Combine this with Cupid’s fundamental belief that everyone deserves love, no matter who they are or where they live, and you have an opportunity for unprecedented growth.

“We’re excited to join Dating Group, a global leader in the dating industry, for this next step of our journey,” said Jason Johnson, Chief Marketing Officer at Cupid Media. “We envision a world where people can find love, no matter who they are or where they live. While we are proud of the team and community we’ve created to date, this new partnership will provide us with the scale and resources we need to connect more people across the world in their search for love.”

Together, the companies expect this acquisition to increase Dating Group’s revenue upwards of $300 million.

Cupid has long been a significant player in the niche dating scene and continues to set its sights on product innovation and customer experience journey’s that deliver the mission to connect singles worldwide, safely and authentically.

“This is a pivotal moment in the Cupid Media journey. With access to a wider network of resources and expertise, Cupid Media can leverage the social learning that sits at the heart of Dating Group, a social discovery company, to serve our user base better,” said Ben Snart, CTO at Cupid Media.


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